Owner Reviews, Ratings, Comments and Criticism Mine arrived in a brown generic box with just a Philips sticker on it. No markings on the bulb except a number that did not match my original bulb part number.Is it really the OEM bulb? I will never know but so far it seems to be working fine. Lets see how long it lasts.UPDATE: The bulb is about 4 months old now and the picture quality is poor. When the TV is turned on it takes a couple minutes for the picture to brighten up. TV is in a dark room and i have to keep setting the picture and brightness up to get the same look it had when the replacement bulb was new. I do not run this TV in vivid mode because it is hard on the bulb.The OEM bulb did not have this issue!I now give this product one star! JUNK!